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Were seeing more and more e-commerce startups set up shop in Greater Southeast Asia, as e-commerce is booming and is expected to reach $88B by 2025. The region is a mobile-first economy and its not slowing down, accounting for over 70% of overall e-commerce traffic in 2017. While mobile use is skyrocketing, most of purchases are done on PCs or laptops and consumers spend nearly 2.5 hours shopping online every month. There are two true e-commerce unicorns: #Lazada and #Tokopedia. With a young population, high mobile penetration and just three percent of the region’s retail sales currently conducted online, we feel very confident to double down on Southeast Asia, says Lucy Peng, Lazadas Chairwoman. As for Tokopedia, the company took the e-commerce throne in Indonesia last year, with over 40% of respondents choosing Tokopedia as their most popular online shop. Many of the other unicorns in the region have a hand in the e-commerce industry as well. VCs are riding the wave as e-commerce funding jumped x3 from 2016 to 2017, reaching nearly $8B, however most of the funding went towards unicorns in the region. Some notable VC names investing in Greater Southeast Asia are 500 Startups, Softbank Capital, Sequoia Capital, and Golden Gate Ventures. E-commerce in Greater Southeast Asia is only expected to rise in the future. Stay tuned for more interesting startup news in the region by following AppWorks! #ecommerce #GSEA #SoutheastAsia https://www.youtube.com/watch?v=NOZ7fp3V3Zg

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rise of industry traffic 在 AppWorks Facebook 的最佳解答

By AppWorks

2018-07-04 15:56:50 有 3 人按讚

We're seeing more and more e-commerce startups set up shop in Greater Southeast Asia, as e-commerce is booming and is expected to reach $88B by 2025. The region is a mobile-first economy and it's not slowing down, accounting for over 70% of overall e-commerce traffic in 2017. While mobile use is skyrocketing, most of purchases are done on PCs or laptops and consumers spend nearly 2.5 hours shopping online every month.

There are two true e-commerce unicorns: #Lazada and #Tokopedia. "With a young population, high mobile penetration and just three percent of the region’s retail sales currently conducted online, we feel very confident to double down on Southeast Asia," says Lucy Peng, Lazada's Chairwoman. As for Tokopedia, the company took the e-commerce throne in Indonesia last year, with over 40% of respondents choosing Tokopedia as their most popular online shop. Many of the other unicorns in the region have a hand in the e-commerce industry as well.

VCs are riding the wave as e-commerce funding jumped x3 from 2016 to 2017, reaching nearly $8B, however most of the funding went towards unicorns in the region. Some notable VC names investing in Greater Southeast Asia are 500 Startups, Softbank Capital, Sequoia Capital, and Golden Gate Ventures.

E-commerce in Greater Southeast Asia is only expected to rise in the future. Stay tuned for more interesting startup news in the region by following AppWorks!

#ecommerce
#GSEA
#SoutheastAsia

https://www.youtube.com/watch?v=NOZ7fp3V3Zg

Tags: rise of industry traffic Lazada Tokopedia ecommerce GSEA SoutheastAsia

AppWorks

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【The leading accelerator in Greater Southeast Asia】 Founded in 2009, AppWorks is a startup community built by founders, for founders. We are committed to fostering the next generation of entrepreneurs in Greater Southeast Asia (SEA+TW) and helping them facilitate the region’s transition into the digital era. Just as mobile completely transformed the status quo, we believe nascent technologies such as AI and blockchain will eventually redefine the global paradigm. As such, whether it’s mentorship, investment, or talent, AppWorks has established a one-stop shop for ambitious founders willing to bet against the consensus and drive a change they see in the world. As a VC, AppWorks has US$170 million under management, and is invested across 50 portfolio companies, including leading startups in GSEA like 91APP, KKday, ShopBack, Carousell, and iCHEF, while having produced 4 IPOs— Uber, NetPublishing, KuoBrothers, and MobiX. We close 10-15 deals a year, with ticket sizes primarily covering Series Seed, A, and B, and up to C, investing in AI, Blockchain and SEA founders. As an equity-free accelerator, AppWorks serves as the leading launchpad for entrepreneurs targeting Greater Southeast Asia. Every six months, we invite the most talented AI / IoT, Blockchain / DeFi and Southeast Asian startups across the region to join AppWorks Accelerator With 395 startups and 1,331 founders in its alumni network to date, the AppWorks Ecosystem is the largest of its kind in Asia. All AppWorks startups collectively generate US$ 8.05B in annual revenues, provide 17,359 jobs and are valued at US$ 11.07BB. State of The AppWorks Ecosystem Active Startups: 395 (+8 YoY) Total Founders: 1,331 (+218 YoY) Total Raise: US $ 2.36B (+140% YoY) Total Valuation: $ 11.07B (+160% YoY) Annual Revenues: $ 8.05B (+162% YoY) Total Employees: 17,359 (+73% YoY) 【If you are a founder working on a startup in SEA, or working with AI / Blockchain, apply to AppWorks Accelerator to join the largest founder community in Greater Southeast Asia: https://bit.ly/3bbDw7Q】

由創業者，為創業者所設立，專注在 AI 與 Blockchain 兩大領域，提供創業者從 0 到 1 的 AppWorks Accelerator 創業加速器，以及從 1 到 100 的 AppWorks Funds 創投資金兩大服務。

rise of industry traffic 在 AppWorks Facebook 的最讚貼文

By AppWorks

2018-03-12 23:43:34 有 11 人按讚

We should take a deep look at the growth of ecommerce industry in Vietnam.
- In 2017, Chinese e-commerce company JD.com has invested US$44 million in Vietnamese online retailer Tiki.vn.
- In early 2018, Creador(a private equity firm from S/SE Asia) injected US$43.8 million into Vietnam’s largest electronics retailer Mobile World (The Gioi Di Dong).

Overall summarize from Tech in Asia, the Vietnamese ecommerce market revenue is growing fast, and the drivers behind the growth are:

1. Vietnam has the highest growth in mobile traffic in SE Asia.
- Vietnam enjoyed the steepest growth in mobile traffic across Southeast Asia at 26% over the past 12 months. Mobile traffic has grown by 19% on average, now accounting for 72% of the overall ecommerce traffic.

2. Vietnam’s ecommerce merchants are leaders in conversion rate.
- The average conversion rate in Vietnam is 30% higher than the SE Asian average. The popularity of online-to-offline model is the contributing factor in the rise of conversion rate in ecommerce in Vietnam. Consumers can examine the products in physical stores then make a purchase via a website or vice versa.

3. Bank transfer and COD are more popular payment methods.
- Vietnam has the highest number of merchants offering COD at 82%. Vietnamese merchants are also offering bank transfer and installment to encourage shoppers make higher-value transactions.

However, Vietnam is heading toward a cashless economy. Last year, the government introduced a cashless plan to reduce cash transactions, and in the upcoming years, cash payments will be subject to fees and credit card payments will come with discounts. This aims to encourage consumers to shop more online via non-cash transactions.

Follow AppWorks for more latest tech update in the Greater Southeast Asia region.