U Mobile Sdn Bhd, the telco with the fastest mobile network in Malaysia, is responding to customers’ needs by being the first in Malaysia to offer 24 hours every day unlimited FREE video streaming. ‘Video-Onz™’ another evolutionary innovation from the telco is set to change the way their prepaid and postpaid customers enjoy online videos for they no longer have to worry about how much data they are consuming whilst streaming anywhere, any time of the day, as it will be completely free.
U Mobile’s ‘Video-Onz™’ service is available to customers who stream from any of the telco’s 11 partners’ content. This means, from today, customers who are streaming from YouTube, HyppTV Everywhere, Viu, iflix, Youku Tudou, Astro on the Go, tonton, Eros Now, Herotalkies, ONFM and Pocketimes will no longer be using their data. With Video-Onz™, U Mobile customers will really be spoilt for choice when deciding what entertainment to stream as the content providers offer a wide variety of popular shows in various languages including Malay, English, Korean, Mandarin, Cantonese, Tamil, Hindi and even Bengali.
To mark the partnership, HyppTV is offering 2 months free access to U Mobile customers for their Live TV channels on the HyppTV Everywhere service. Viu is also offering 60 days premium access for free to U Mobile customers.
Jasmine Lee, U Mobile’s Chief Marketing Officer explained that when the telco launched free video streaming during off peak hours for YouTube and tonton since October 2014, it proved to be very popular. U Mobile experienced fourteen times increase in data usage for video streaming since the start of the promotion. In fact, forty five percent of the telco’s data traffic may be attributed to video streaming. Based on the insights, U Mobile worked very hard to explore ways to further enhance customers’ video streaming benefit. The result is Video-Onz™.
“We are a data centric telco, one that is always looking at ways to provide best value and best data experience to our customers. After months of planning and working with our valued partners, we are delighted to present Video-Onz™ to our customers. No customer will be able to resist the lure of streaming now that they can stream all their favourite content for free without using their data. It is a win-win for our partners and U Mobile. We make our customers happy and our partners get to share their wonderful content with our customers who are keen to stream 24 hours every day.”
U Mobile’s Video-Onz™ will offer customers who are on P70, i90 and i130 postpaid plans unlimited video streaming for free without using their data. For other postpaid and broadband customers, they will get extra 100% data for Video-Onz™.
As for Prepaid customers, they will get extra 100% data for Video-Onz™ with purchase of UMI/MB data packages. E.g. Subscribers of UMI 30 prepaid plan with 1.5GB will be allocated extra 1.5GB for Video-Onz™. On top of that, all UMI customers enjoy Free Extra 1GB until 30 June 2016.
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